钱誉文 Ewan Qian









钱誉文 Ewan Qian


沉浸式空间体验研究者 | 媒体艺术家
Immersive Spatial Experience Researcher | Media Artist


[Personal Profile / About Me] 
I am a cross-disciplinary immersive spatial experience researcher and media artist, focusing on innovative integration of sound, visuals, AI, and virtual spaces. My work centers on the concept of "space as an emotional container," continuously expanding the boundaries of digital art and future experiences.

Notable works include DROP FLOW, TIMER, Ethereal Fragments, Virtual Airline, VIRTURA2114 Spaceport, and New Media Artist Simulator, Has exhibited at international platforms including UFO TERMINAL at Tank No.1 of West Bund Tank Art Park, DREAMVIDEO unit of West Bund Art & Design Fair, and Chinagraph E-Theater.

As founder of [VURTURA Visual Art] and [VURTURA Spaceport], I'm dedicated to building emotionally resonant digital spaces and immersive experiences through art-technology collaboration. 
Member of China Computer Federation, active in AI, computational art, and virtual reality fields.

My goal is to advance digital spaces as new carriers of emotion, knowledge, and culture through cutting-edge digital content and innovative experiences, empowering future imagination through technology.

























LANGUAGE：CHN/ENG





    Representative Projects


    October 2025 (To Be Continued)


    Zhoushan Can Festival (Collaboration with Kashiwa Daisuke) 
    October 2025, Zhoushan 
    Collaborating with Kashiwa Daisuke to create comprehensive visual content for his music performance, exploring deep integration of music and digital visuals.



    BO Live Qianhai "Mechanical Photosynthesis: TITAN's Holographic Sound Forest" (Collaboration with Kashiwa Daisuke) 
    October 2025, Qianhai, Shenzhen 
    Collaboration featuring live holographic screens and glasses-free 3D multimedia music performance, innovating immersive visual and acoustic spaces.


    2025

    数字水族馆展览《观察与共生》 Digital Aquarium Exhibition: “Observation and Symbiosis” 2025年7月，深圳坪山美术馆  
    与沈轩合作，以青海地理数据为基础的生态数字可视化，表现人类与生态的共生关系，强调数据艺术与环境意识。



    VRplay WORLD REMIX XR 黑客松主视觉设计 VRplay WORLD REMIX XR Hackathon Visual Design 2025年 7月，XR社区三地联动，动态/静态/印刷视觉系统设计。






    数字游园 Digital Garden 2025年7月，西安万象城 。参与西安万象城“生命之树”前的LED屏幕内容创作，以点云重建森林景观。通过Unity VFX Graph构建流动的数字花园，呈现持续生长的自然诗意空间。


    DROP FLOW 2 2025年7月，Rooooooom719 @ UFO Terminal x PRE 团队协作的沉浸视听现场，“数据洋流”与“能量校准”多重交互体验。



    DROP FLOW 1 2025年4月，UFO Terminal「加载计划」内部闭门演出 创新性音画互动系统首次现场展示，探索音乐结构与视觉数据流的深度结合。


    WWDC25 “Flatland: Mixed Reality Dreams” 展览 2025年6月，Ryan Ave, Santa Clara，Story App团队策展 Apple Vision Pro 360° 沉浸式视听体验，音乐与视觉互动，空间计算与新媒介实验。


    AI Rainforest 360°疗愈空间 AI Rainforest 360° Immersive Healing Space 2025年5月 AI生成的热带雨林动态全景，15K超宽拼接，探索AI在沉浸疗愈内容中的应用

    2023-2024



    虚拟航线 Virtual Airline 2023年个展，叙事型虚拟空间体验，探索数字空间的多重感知与未来虚拟社会想象。



    太空港口 VIRTURA2114 计划 VIRTURA2114 Spaceport Initiative 持续进行中的系列虚拟空间生态平台，涵盖演出、疗愈、叙事等多维数字体验。


    太空气球 Balloon Live Space VRChat平台，音乐演出空间模拟与虚拟场景设计。


    林中茶屋 Teahouse in the Woods 虚拟疗愈与冥想空间实验，AI驱动内容生成。


    TIMER 控时者 TIMER 沉浸式音乐结构动画化实验，时间控制与视觉互动的探索。


    以太碎片 Ethereal Fragments ，2023 西岸艺术与设计博览会 Dreamvideo影像单元，数字影像。




    Research Interests

    I. Immersive Audiovisual & Digital Spaces

    1.1 Music Structure & Visual Interaction
    • Cross-modal mapping of music and visuals, real-time audiovisual generation
    • AI-powered audio analysis and dynamic visual systems
    • Live audiovisual performances and digital visual storytelling

    1.2 Immersive Experience & Spatial Narrative
    • Emotional design and user resonance in virtual environments
    • Narrative-driven digital scenes and immersive experience design
    • Spatial memory and digital heritage expression

    • puting innovations in education, wellness, and ecological contexts
    II. AI & Innovation in New Media Art

    2.1 AI-driven Content Generation & Workflow
    • AI-generated images/videos for immersive content creation
    • Automated stitching and looping for 360°/ultra-wide formats
    • Co-creative paradigms between AI and human artists

    2.2 Gamified Knowledge Structures & Simulators
    • Development and educational practice of "New Media Artist Simulator"
    • Gamified learning paths and skill progression systems
    • AI agents and evolving personal knowledge networks

    III. Spatial Computing & Mixed Reality

    3.1 Spatial Anchoring & Digital Twin
    • Urban spatial anchoring and artistic intervention
    • Co-creation of digital twins for virtual and physical spaces
    • Application of Gaussian Splatting and advanced techniques in spatial modeling


    3.2 Mixed Reality & Public Culture Innovation
    • MR/AR-driven cultural tourism and public art experiences
    • Public engagement and cultural co-creation in digital spaces
    • Spatial com





    Articles/Research documents

    From Music to Visuals: Designing an Audiovisual Interaction System Based on Structured Audio Analysis

    Abstract

    This study systematically reviews the theory, methods, and practical applications of structured audio analysis and audiovisual interaction. Drawing on real-world cases such as Google Magenta, Ableton Live, and TouchDesigner, it examines how AI-driven automatic segmentation and node recognition can efficiently transform musical structures into controllable visual expressions. The article introduces an innovative workflow of "structured segmentation + automated mapping," detailing methods from content library design to hybrid real-time/offline system implementation, and optimizes processes for teamwork, outsourcing, and cost control. On the commercial side, it explores client customization, revenue management, and project models for music festivals, exhibitions, and branded events. Looking ahead, AI-powered generation and personalized customization are expected to push audiovisual systems toward greater intelligence, emotional depth, and commercial viability.

    AI & Gamified Simulators: A New Paradigm for Digital Learning

    Abstract

    Building on an in-depth analysis of platforms like Duolingo, Codecademy, and interactive courses on Bilibili, this article presents an AI-powered "New Media Artist Simulator" framework. It systematically explains core mechanisms including gamified skill progression, AI-driven content recommendation, and collaborative knowledge networking, demonstrating how automation and community co-creation enhance the efficiency and engagement of digital art learning. By integrating practical workshop experience and user feedback, the paper optimizes product development, content delivery, cost control, and user engagement strategies. Looking forward, AI and gamified learning are poised to become key drivers for art education, interdisciplinary team empowerment, and knowledge community operations.

    Emotional Design and User Resonance in Digital Spaces

    Abstract

    This article systematically reviews the theoretical foundations and practical paths of emotional experience in digital spaces, analyzing key strategies such as spatial narrative, emotional anchors, and immersive design through leading cases like TeamLab, Meow Wolf, and Tencent WeCity. It introduces an innovative workflow combining narrative-driven design, emotional anchoring, and AI-based behavior analysis, detailing the full process from creative planning and user participation to data feedback. Drawing on domestic digital exhibitions and public art projects, the paper discusses team structuring, cost management, and outcome evaluation. Future perspectives highlight the integration of AI emotional intelligence and spatial computing, positioning digital spaces as new platforms for social co-creation and cultural identity.



    AI-Driven 360° Immersive Scene Generation and Workflow Innovation

    Abstract

    This paper focuses on innovative workflows for AI-generated images and videos in 360° panoramic content production, reviewing industry applications of major tools such as NVIDIA Omniverse, Meta Spark, and Google Street View API. It proposes an efficient production line of "AI generation + auto-stitching + dynamic looping," detailing solutions for asset management, automatic stitching, and cross-platform compatibility. Through B2B (brand experiences, therapy spaces) and B2C (personal wellness apps) case studies, the article analyzes content outsourcing, cost management, and client delivery processes. Looking ahead, AI-driven immersive content is expected to drive new business models and ecosystem standards in tourism, healthcare, and education.

    Spatial Computing and Digital Anchoring: New Pathways for Digital Tourism and Mixed Reality Experiences

    Abstract

    Based on real-world projects such as Niantic Lightship VPS, Tencent Dream Changan, and Baidu Xirang, this paper reviews the current status and trends of spatial computing and digital anchor technologies in AR tourism, sound mapping, and urban digital twins. It introduces an innovative workflow for "anchor-based content generation + geo-data driven experiences," and discusses practical strategies for implementing LBS and multimodal interactions in tourism, real estate, and education. The article further analyzes outsourcing, cost control, revenue management, and team organization in large-scale resource integration. In the future, AI and spatial computing will accelerate the construction of hybrid urban ecosystems, driving new business models and standards in tourism and public art.